Yum! Brands, KFC, Pizza Hut, and Taco Bell Launch Free
Global Online Personal Fitness Training Program

As part of Yum! Brands overall Health and Wellness "Keep It Balanced" effort, Yum!, KFC, Pizza Hut, and Taco Bell are offering consumers around the world a free, month-long trial membership to an online wellness and fitness training tool called eFIT4Me on their websites.

eFIT4Me is an interactive and easy to use complete lifestyle management system that features customized fitness programs, identifies eating patterns, recommends nutritional habits and includes motivational and goal tracking tools that constantly evolve as members update their progress.

Created by fitness experts, eFIT4Me's exercise programs span strength-building, flexibility, cardiovascular, weight loss and more. Starting January 1, 2009, consumers that visit Yum! or any of the Company's five brand websites, can obtain a free, month-long trial membership to eFIT4Me. The free month-long offer starts as soon as consumers logon to eFIT4Me.